It is said that...

Saturday, February 06, 2010

It is said that...

...and oft-misquoted, "a foolish consistency is the hobgoblin of little minds...."

But I don't consider consistency, "foolish" or otherwise, to be deserving of such opprobri­um... even from one the stature of a Ralph Waldo Emerson.

As one who operates under a policy of "No Sur­prises!," consistency is highly prized.

How then am I to react when I'm never quite sure what I'm going to be charged for the same two chocolate chip cookies on any given afternoon I enter Simon Jorna's Beach Bakery.

In witness whereof, on nine separate occa­sions between December 24th and February 3rd, the identical purchase ran from a low of $1.85 to a high of $2.95, though the most frequent price charged was $1.90.


In my Scots' opinion, $1.90 is a good value for those cookies, and $2.25 is still do-able.

$2.95, however, would cause me to start look­ing for other comestibles to assist in keeping my weight up.

Which would be a mild inconvenience as they are delicious and at this time of year, Beach Bakery is probably the warmest, coziest place on Main Street to sit and have a snackie-crackie or a goodie flout and a hot beverage.

Just so as there's no misunderstanding, it is proprietor Jorna's establishment and he is quite welcome to operate it as he sees fit.

It's just that damned "consistency" thing.


1. Guy said...

Well, I must say, this very topic has plagued my brain for years. I know the same problem exists at many establishments. In short the only way I can see to actually remedy the problem is with UPC bar code readers and cashiers who just scan and collect.

Alas, I have not the resources to change my equipment and business to follow the modern Point-of-Sale retail schema nor do I like that way of business. I, as a way of attempting to "fix" this problem quiz my employees verbally on pricing often and with a written test at least once a year; but their minds wander and they charge, it seems randomly, by some strange sliding scale that, I think, includes familiarity with the person, how they feel today and other such subjective means. I apologize for this inconvenient and strange phenomena to those who have been similarly mis-charged at my establishment. This problem irks me so often. Simon, I am sure, feels the same pain about this subject.

Assuming, arguendo, that Mijnheer Jorma is even aware of it.

But you're right... much of the great charm of a small Village deli or especially Simon's unique establishment would be negated.

2. HighHatSize said...

Not to worry, SCIENCE to the rescue. Within the decade, rfid chips will be so tiny that bakers will incorporate them in the dough of their products.

True, anyone with an rfid reader will know what you have eaten, either today or, (ugh!) yesterday, but the point of sale charges will be uniform.

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